Intel AIM Suite gives retailers and brands the power to know how shoppers are responding to visual messaging, and how they move through retail environments and other consumer spaces.
AIM Suite provides objective, quantitative measurement and analysis of what consumers are doing in retail and other spaces—all in real-time and aggregated reporting. Using anonymous sensors and highly sophisticated computer algorithms, AIM Suite accurately counts the potential and actual audiences for visual messages and merchandising. It profiles viewers by variables as broad as gender and age range, to as specific as viewing times and durations.
AIM Suite replaces costly human-based retail audience research and dramatically raises the bar on the level of detail available from machine-based counting systems long used to measure retail dynamics. Supported by Intel’s world class computing technology and R&D, AIM Suite is incredibly sophisticated under the hood, but remarkably easy for customers to buy, apply and use.